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Who We Are

Who We Are​

Pidima is a UK-based startup revolutionizing engineering documentation through Agentic AI. Founded in November 2024 by John Marcus, a seasoned technology executive with extensive experience in automotive and high-tech industries, Pidima emerged from a deep understanding of the challenges faced by mission-critical enterprises.

Our Mission​

We empower regulated industries to transform their documentation processes, delivering 10x faster outcomes while maintaining the precision and compliance standards these sectors demand. Our AI-powered platform automates testing specifications and compliance documentation, saving organizations hundreds of hours and millions in costs.

Our Vision​

To become the global standard for AI-powered engineering documentation, enabling innovation in mission-critical industries by eliminating documentation bottlenecks and allowing engineers to focus on what they do best—creating breakthrough solutions.

Our Team​

Led by founder and CEO John Marcus, who brings over two decades of experience driving innovation in the high-tech industry, our team combines deep expertise in:

  • AI and machine learning engineering
  • Regulatory compliance and safety standards
  • Enterprise software development
  • Mission-critical system design

With a distributed presence across the UK, Germany, and Egypt, we bring together diverse perspectives and global expertise to solve complex documentation challenges.

Our Values​

Precision First: In regulated industries, accuracy isn't optional—it's essential. Every feature we build prioritizes correctness and reliability.

Speed Through Intelligence: We believe that faster doesn't mean cutting corners. Our AI accelerates processes by working smarter, not harder.

Partnership Approach: We don't just provide software; we partner with our clients to understand their unique challenges and deliver tailored solutions.

Continuous Innovation: The field of AI evolves rapidly, and so do we. We're committed to staying at the forefront of technology to deliver cutting-edge solutions.